Microsoft Dynamics CRM

Are you still using yellow sticky notes to record your customer interactions? Are you considering a Customer Relations Management (CRM) solution, but don't know where to start? Sooner or later, small business owners begin to struggle with these questions. Let MicroComputer Resources, Inc. (MCR) help you with the answers, by fitting you with a CRM solution for your problems with time management, lack of resources and a need for organization.

Picture a busy owner-operator at a cleaning business, and a principal at a small management consulting firm. What do they have in common? They need to keep track of customer transactions, phone calls, emails, client visits, etc. If business is going well, keeping track of all these things can be difficult. and using the yellow sticky notes is not the best solution. These small business owners need someone, or something, to help manage it all.

That's where Microsoft Dynamics CRM comes to the rescue. CRM provides you with a way to systematically deal with all the information gathered at every customer touch-point. From storing new leads to keeping track of complaints, CRM software solutions are an electronic warehouse of your customers' daily interactions with you. It is more than just storing information; the key benefit of CRM software to your business lies in its ability to extract customer data. This data will transform into business intelligence in your capable hands.

How valuable would it be for you to know, after only a few clicks, who your top 25 percent customers are? Who buys the most from you, and which customers buy more often than the rest? These are the hidden treasures behind a good CRM software system. You will be able to create reports indicating how long someone has been a customer with you, so you can send reminder notices and welcome (or welcome back) notes to the right people, at the right time.

With Microsoft CRM, you can create a centralized repository of customer data that sits neatly alongside Microsoft Office and Microsoft Office Outlook — the applications your employees probably use every day. From Microsoft Outlook, employees access Microsoft CRM sales, marketing, and customer service modules to make sales decisions, market products, solve problems, and get strategic views of the business. CRM works so well because it works the way your users already do, works the way your business already does, and works the way technology should.